With the new year fast approaching, we catch up with Enzoani to find out what’s in store for one of our favourite bridal brands…
Tell us about Enzoani…
Enzoani launched in 2005, and we released our very first couture bridal collection shortly after in 2006. Today, we have three bridal lines: Enzoani, Blue by Enzoani and Beautiful. Our goal is always to be innovative and cutting edge, and provide the highest quality designs for our brides.
What makes your gowns so unique?
Our gowns are unique because when a bride tries one on, she can tell there is a difference in quality. A lot of hard work, time and thought goes into creating our gowns so that the quality and fit are superior. In particular, the inside construction is very important, so even though the gown looks light and our bride feels comfortable, there is a lot of work going on inside the gown to make that happen.
Tell us more about your lead designer.
A London College of Fashion graduate, Kang Chun “KC” Lin is the creative mastermind behind the design and development of the brand. He has since pioneered the innovative creations for the Blue by Enzoani and Beautiful Bridal collections. Through his vision, the label has gained attention for its use of luxurious fabrics, exquisite beadwork, and unmatched construction techniques.
Which are your most popular gowns this season and why?
In the 2018 collections, there are a lot of standout styles. Some of our favourites we’ve seen so far are McKinley and Marnie from the Enzoani collection, Katalina from Blue by Enzoani and BT18-02 from the Beautiful collection. I think what makes them really appealing is not just the quality detail in everything from the beading to the lacework and embroidery, but also that they are what modern brides are looking for: a mix of romantic, sexy, chic and versatile.
What advice would you give to a bride starting her dress search?
I would tell her simply to look for whatever she loves the most and feels most happy, pretty, comfortable and confident in. There is nothing more beautiful than seeing a bride smile because she is so happy and feels her absolute best.
To see more from the new collections, visit enzoani.com.